Markets

SoCal is an economic super powerhouse

Southern California’s gross domestic product — or the total value of its goods and services — hit $1.6 trillion in 2021, according to UCLA’s 2021 Anderson Forecast report. That makes it the 13th largest economy in the world, landing between Brazil ($1.5 trillion) and Australia ($1.6 trillion).
L.A. County’s GDP is currently estimated at $815 billion — nearly three times the size of Orange County’s, which landed in second place with $272 billion. San Diego County ranked third with $256 billion, followed by the Inland Empire ($211 billion) and Ventura County ($56 billion).
Southern California’s economy has been growing faster than the nation’s over the last two decades, the report said. The Inland Empire saw the region’s biggest GDP growth at 52% while Orange County ranked last at 31%.

Switzerland's FDI into SoCal

Switzerland is the 6th largest Foreign Direct Investor (FDI) into Southern California, ranking before China, Taiwan or Sweden. And just behind Germany who ranks 5th in 2021. Swiss-related companies - a total of over 400 - employ over 25k people and spend approximately 2.5BN USD in wages.

Ideal economic correlation & market opportunities

The SoCal marketplaces are experienced and prone to welcome Swiss companies with their high quality products. With SoCal's unique demand for cutting edge technology, in Life Science, EcoTech, and Digital Media to name just a few, the Swiss engineering quality and innovation grade finds a vast market to explore.
With a robust private and public finance market, and deep experience in venture finance, with Silicon Beach in Los Angeles rapidly growing, SoCal emerging US-Companies will find perfect conditions in Switzerland for their international growth, focusing on EMEA markets.